Founders Patricia and Pia grew up in the hustle and bustle of Metro Manila and sought solace on the weekends within the crystal blue waters just outside the city. The pair of sisters weaved that seaside mentality wherever they went– finding the perfect kaftan to pair with their swimsuits and rattan cutlery to complete their dining sets. Their own love aside, they wanted to create a line that encapsulates the ever-loved feeling of an island getaway.
Cariloo was born out of the idea of capturing the essence of a Filipina’s tropical lifestyle wherever she goes. Whether it be ready-to-wear pieces, travel pouches or accents to style your home– Cariloo is designed to make every day feel like a warm embrace from the Philippine sun.
Due to the internet’s accessibility, millions of people across the world can view your website at any time, meaning that for those looking to expand their businesses and reach out to a larger audience, you have many more opportunities to do so. Compare the amount of people you can reach through a website to the amount you can reach through a high street store or local advertising, there’s no reason you shouldn’t look at taking your business online if you’re looking to improve your reach.
As your business grows it’s very likely you’ll want to grow your product range and your target audience, as well as develop your business for customer requirements and consumer demand. An ecommerce site let’s you scale your business accordingly, allowing you to add more lines, add more payment options and even grow when you choose to ship to, without having to worry about changing your location or moving to a larger premises like you might with a brick and mortar store.